Following all the leaders of fashion industry Gucci, Prada, Tag Heur, D&G, the famous fashion brand Levi’s is about to launch a new mobile phone, dubbed the Levi’s Phone. This new phone is designed (especially) for “young people” who have passionate about mobile technology, enjoy music, and exchange images and videos whilst on the go.

Levi’s offers two versions, the steel-framed version and denim-covered version. As for the first version, it will come in shiny silver and shiny sand finishes for the ladies, and metallic silver, brown and black copper for the lads. While a denim-covered version has not been revealed yet.

The Levi’s Phone is going to be manufactured under license by the Paris-based ModeLabs. The phone will is equipped with a detachable chain that attaches the cell phone to your jeans, so perfect for the skaters, rockers, or those who worried about pickpockets. It will at least include a Bluetooth connectivity as well as an MP3 Player . Available in Europe starting September, but the price has yet to be released.

via reghardware

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